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Demand is High for the Taste of Prince Edward Island Potatoes

(CHARLOTTETOWN, PE  –  November 14th, 2013)   The potato harvest in Prince Edward Island is complete and world-famous Prince Edward Island Potatoes are appearing on supermarket shelves and restaurant menus across Canada and the northeastern United States.  Island potato growers are reporting a good crop of excellent quality potatoes this year.

According to Greg Donald, General Manager of the Prince Edward Island Potato Board, the demand for PEI Potatoes is up this year.  “If the movement we are seeing to all markets so far is any indication,” shares Greg, “we are optimistic that demand for Prince Edward Island Potatoes will continue to be strong throughout the shipping season.”

At this point, movement of PEI Potatoes has increased to all markets, with significant increases in export activity to the United States and several Caribbean nations.  Increasingly, consumers are recognizing that the taste and quality of Prince Edward Island Potatoes makes them more than just any potato!  Routinely, staff at the PEI Potato Board will receive inquiries from as far away as Alberta and California from consumers looking to purchase Prince Edward Island Potatoes in their local area, as they value the taste and quality of potatoes that come from PEI.  Potatoes are a nutritional powerhouse, packed with essential nutrients while being versatile to prepare and cost-effective for any household food budget.

This fall and winter, television viewers can look for advertisements featuring Prince Edward Island Potatoes on the Food Network Canada as part of a collaborative advertising program with the PEI Culinary Alliance.  Viewers should watch for a link to enter online for a chance to win grocery gift cards from Prince Edward Island Potatoes and cook with PEI Potatoes this winter!  

For recipe ideas on how to incorporate nutritious and versatile Prince Edward Island Potatoes into your family’s meals, please visit www.peipotato.org.    Prince Edward Island Potatoes are world renowned for the great taste and quality that comes from growing in the unique red soil of PEI.   The Prince Edward Island Potato Board is a producer-controlled association dedicated to supporting the highest performance of an economically and environmentally sustainable 
potato industry.